Data Analysis & Performance Optimization
Is your data just sitting there, doing nothing? We turn those numbers into clear, actionable steps that actually improve your marketing. Forget confusing reports; we'll show you what's working, what's not, and how to fix it.
We handle everything from cleaning up messy data to making your email campaigns shine, so you can see real growth without getting lost in the details.
Data Analysis & Visualization Tools
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Proficiency in Looker Studio, Tableau, Google Analytics, and other data visualization platforms.
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Creation of custom dashboards and reports to track key performance indicators.
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Advanced data analysis to identify trends, patterns, and opportunities.
Data Cleanup & Governance
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Implementation of data cleansing processes to remove duplicates and inaccuracies.
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Development of data governance policies to ensure data integrity and compliance (GDPR, CCPA).
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Data standardization and segmentation for targeted marketing.
Approach -
We begin by understanding your business goals and data sources.
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We then use our expertise to extract, transform, and load (ETL) your data.
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We create visual representations of your data that are easy to understand.
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We provide actionable recommendations based on our analysis.
Performance Metrics & Reporting
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Key Performance Indicators (KPIs):
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Conversion rates, customer acquisition cost (CAC), customer lifetime value (CLTV), return on ad spend (ROAS), website traffic, and engagement metrics.
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Custom KPI tracking based on your specific business goals.
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Reporting & Dashboards:
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Creation of interactive dashboards and detailed reports to track performance.
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Regular performance reviews and analysis to identify areas for improvement.
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Examples of dashboards can be included as images on the web page.
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Email Marketing Expertise
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Email Marketing Platforms:
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Expertise in Mailchimp, Klaviyo, Constant Contact, and other email marketing platforms.
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Optimization of email deliverability through sender reputation management and list hygiene.
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A/B Testing & Campaign Analysis:
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Implementation of A/B testing to optimize email subject lines, content, and calls to action.
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Detailed campaign analysis to measure open rates, click-through rates, and conversions.
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Examples of A/B testing results and campaign analysis can be shown.
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